It’s easier than ever to design your website online thanks to website design tools like WordPress. But even though these tools are easily accessible, few people know quite how to make the most of them.

If you want to make the best website you can for your business, you need to know some essential tips to use WordPress.

That’s why we’ve written this list of 7 WordPress web design tips, so you don’t have to learn alone. Take a read through this guide, and you’ll know how to design a professional WordPress website in no time at all.

1. WordPress Web Design: It’s All About the Font

The first major thing you need to understand about web design is the importance of font choice.
Font, known also as the typography of a website, is a fundamental aspect of web design. It’s the main way in which you can build an identity for your website. It’s also how the writing on your website is displayed to your audience, so it must be legible as well as professional.
As a general rule, you should try to avoid using more than three fonts for a website. This way, you can create a coherent typographical design, which is crucial to building a strong brand on your website and not overcomplicating the display.
Using more than three fonts can be deemed incoherent, and is one of the main signs of an overall bad website design.

A coherent typographical design is crucial to building a strong brand on your website and not overcomplicating the display.

2. Optimize for Multiple Platforms

Everyone remembers to design their website for desktop users, but many often forget to change things for mobile or tablet users. This is considerably more important than many WordPress website designers consider.
In fact, estimates show that by 2025 almost 3/4 of all internet users will be surfing using their mobile. Mobile phones, as well as tablets, have very different screen sizes to the average desktop screen.
Because of this, some information you display on your desktop website could be cut off from mobile users. If this is essential business information, you’re not conveying it to a huge number of your potential customers.
You should work to optimize your WordPress website for desktop users as well as mobile and tablet users to counteract this.

Be sure to optimize your WordPress website for desktop users as well as mobile and tablet users.

3. Don’t Overcomplicate Your Design

When it comes to website design, first and foremost, you need to avoid overcomplicating things.
Your website needs to be easy to navigate to keep your user satisfaction levels high. If your customers can’t find what they’re looking for quickly and easily on your website, they will likely look elsewhere.
To avoid overcomplication, you should make your menu tools as well as your content easy to read, with several links between your webpages. A very simple and effective thing to do first is to make your logo link to your website homepage.
People can forget this, but it is a great way for users to return to the homepage quickly after reading through your website. Consider other ways in which you can make the navigation experience easier for your readers.

If your customers can't find what they're looking for quickly and easily on your website, they will likely look elsewhere.

4. Consider Your SEO

Perhaps the most important thing to bear in mind when designing your website is how you can optimize your SEO ranking. SEO is essential to ensuring that your website can be found by those searching for it.
There are some simple ways when creating your website design to help this. You can think about ways of adding internal links between your webpages. Or, you can ensure to bear in mind keywords when adding your website content.
Another crucial thing to consider is adding a Blog page or another section of your website that is regularly updated which will help boost your search engine ranking.
If you think about SEOs right now, as you create your site, you’ll reap the rewards when strategizing later.

SEO is essential to ensuring that your website can be found by those searching for it.

5. Bear in Mind Your Color Scheme

When it comes to aesthetic design, you need to think about a suitable color scheme.
The best way of doing this is by creating a “design guide” before you come to building your WordPress website itself. A design guide can include an array of different colors that you will be focusing on in your design. You can also include other design ideas like buttons and font choices within your guide.
If you decided on this early, you can ensure that it remains consistent throughout your whole website.

6. Don’t Shy Away From Blank Space

Some people think that when designing a website, you need to fill all the space available to you. But this honestly isn’t the case. In fact, using that white space appropriately can help to emphasize certain aspects of your website design.
White space shouldn’t always be filled, as your website will look cluttered and your audience won’t know what to focus on, causing them to miss essential information.
But if you use your white space properly, it can work to draw your audience’s eyes to the most important parts of your website, such as a contact button or a product image.

Using white space appropriately can help to emphasize certain aspects of your website design.

7. Don’t Forget the 404 Page

It’s easy to forget, but you should create a design for the 404 pages of your website. This is the page that shows when a link is broken.
This can be a fun way of building your brand through an error or directing searchers to specific webpages. If you leave it blank, you’ll most likely lose the customer entirely as they’ll assume your website isn’t working.

What If I Need WordPress Help?

These are just 7 of the many WordPress Web Design tips you need to bear in mind when building your WordPress website. But there are many other design concepts to remember when it comes to the complexities of website design.
If you need help from the experts, look no further than WhatArmy. We’re an experienced WordPress maintenance and support service provider who can also help you with WordPress website design.
If you’re interested in finding out more, make sure to take a look at our WordPress services page. From this services page, you can contact us directly to get started on your comprehensive WordPress support.

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